Cheryl Ford, Founder
I started the re.edit with a simple belief: life feels better when we make room for what truly matters. Less noise. Less complication. More ease, beauty, intention and joy in the everyday moments that make up a life well lived.
That idea became the heart of the re.edit — a jewellery brand built around simplicity, quality and real life. I wanted to create pieces that felt elegant without feeling precious; jewellery you could reach for on a busy morning, wear through the day, take on holiday, keep on for a shower, or pack without a second thought.
Each piece is chosen for its balance of beauty, ease and durability. Our jewellery is waterproof, tarnish-resistant, hypoallergenic and 18ct gold plated, with a premium PVD bonded finish over 316L stainless steel for lasting wear.
More than anything, the re.edit is about choosing well: less clutter, fewer compromises, better everyday pieces, and more confidence in what you wear, buy and keep.
Beautiful enough to love. Resilient enough to live in.
Brand Promise
We believe the best version of your life does not need to be busier, louder or more complicated. It can be simpler, softer and more intentional — re-edited down to what matters most.
the re.edit was created around one simple idea: jewellery should fit beautifully into your life, not ask you to rearrange your life around it. Beautiful enough to love. Resilient enough to live in.
Our collection is designed for real life — from showers, sea swims and holidays to busy mornings, garden days, coffee runs and work days. Each piece is chosen for its balance of beauty, ease and durability: refined enough to elevate the everyday, practical enough to keep up with it.
We choose quality over quantity. Our jewellery is made with premium materials, including 18ct gold plating and a durable PVD bonded finish over 316L stainless steel. Each piece is designed to be waterproof, tarnish-resistant, hypoallergenic and skin-kind, so you can wear it with confidence every day.
The re.edit standard is simple: beautifully resilient jewellery, thoughtful customer care and elegant essentials made for the life you live.
Intentional Design
Every piece is chosen for its ease, beauty and wearability — refined jewellery designed to slip effortlessly into real life.
Quality First
Made with premium materials, 18ct gold plating and a durable PVD bonded finish — jewellery designed to be worn, loved and relied on.
Customer Care
Beautiful jewellery should come with thoughtful service. If something isn't right, we'll help with care, clarity and kindness.